Yanina boasts an extensive career of over 20 yrs in communications, investor relations and politics.
In 2009, with the rapid growth of the internet and the vast impact of digital reality which started changing all industries and turned communications into a key driver of human, social and business relationship development in general, Yanina initiated the World Communication Forum www.forumdavos.com – as a global platform for sharing expertise aimed at stronger influence of the professional communicators' community on the global development of the world. From 2009 till 2013, Yanina was the co-Founder and Content Director of the summit, and since 2013 she is the General Director of the event.
Yanina's experience comprises of corporate communications, investor relations, political psychology , social and public communications. She is also an acknowledged expert in applied psychoanalysis and political psychology.
In 2014, the WCFDavos forum's community established a non-profit, non-governmental organization – the World Communication Forum Association (WCFA), with Yanina elected as the President of the Executive Board.
The goal of the organization is to support initiatives related to improving and developing the education in the field of communications and global culture and also to implement international projects focused on communications and progressive vision of the future.
She is leader of Women Influence Community, www.womeninfluence.club
She is the author of two books:
"Stop Frame" dedicated to the psychoanalytical approach in HR. 2000
" World Communication Forum", story and history. How to create global community and influence the world." 2015.